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This past weekend saw the return of professional football, an event that resonates across the country, and brings people of all kinds together to enjoy the competitions. Whether you enjoy football at the local, college, or professional levels, the return of the season is an exciting time. As fans, we all have likely booed refs in the past, and this is a focal point of the newest ad from Toyota, which many of us saw air this past weekend. Highlighting the Toyota Tundra, as well as the themes of forgiveness and compassion, Toyota celebrates the return of football in a…

This past weekend saw the return of professional football, an event that resonates across the country, and brings people of all kinds together to enjoy the competitions. Whether you enjoy football at the local, college, or professional levels, the return of the season is an exciting time. As fans, we all have likely booed refs in the past, and this is a focal point of the newest ad from Toyota, which many of us saw air this past weekend. Highlighting the Toyota Tundra, as well as the themes of forgiveness and compassion, Toyota celebrates the return of football in a…

When it comes to the small SUV segment of the auto industry, many drivers won't immediately think of high-powered and adrenaline-charged performance, with their minds instead jumping to the versatile capability that has defined these vehicles. But the world of rally-racing recently saw a new contender not only emerge, but do so in a convincing fashion. The Toyota RAV4 is this model and though many wouldn't expect it, the vehicle has led to many impressive performances for the Toyota team. Take a look at the following video to see the RAV4 in action.

With the arrival of the summer season comes the onset of music festival season, as festivals pop up seemingly everywhere, and draw people of all types together for a celebration of music and arts unlike any other. At the recent Lollapalooza, the 25th running of this iconic festival, huge bands like Radiohead came to entertain the masses. Also in attendance was Toyota, which brought a unique Toyota Corolla to show off, and also hosted one of the best parties of the entire festival, the 25th Hour.

Throughout the Redding, CA area, drivers of all kinds will inevitably find themselves daydreaming about a more exciting reality. These moments often come when we find ourselves stuck in traffic, or in similar states of boredom. But with the latest Toyota Camry, drivers of all kinds will no longer have to worry about the onset of boredom while on the roads, as the Toyota Camry is engineered to thrill, comfort, and inspire. And it has no trouble doing any of that.

Pickup trucks are one of the most popular and common sights on the roads across the country, including the Redding, CA area and beyond. Among the trucks you're sure to see, the Toyota Tacoma is quite frequently seen on the roads, but what if we told you that it doesn't really belong there? That's a broad statement, as the Tacoma very much dos belong on roads, but its spirit calls for more adventurous outings over off-road terrain.

Throughout Redding, CA and nearby areas, drivers are well aware of the seemingly unlimited options for exciting outings and adventurous opportunity, but capitalizing on all of these opportunities requires a vehicle that can handle these demands, and for Redding-area drivers, there is no better option than the new Toyota 4Runner. One of the longest-running Toyota SUVs, the 4Runner has carved out a legacy of reliability, delivering the immense satisfaction and comfort that drivers crave.

A few weeks ago, a special event was hosted in the deserts of Arizona, which would celebrate the off-road prowess of the Toyota Tacoma, as well as the people who spend so much of their time chasing thrills in vehicles like this. Dubbed "Hotel Tacoma," the event was an exclusive, invite-only affair where adrenaline-junkies and Tacoma enthusiasts would converge and spend the weekend doing what they love most.

Here’s how Toyota plans to break the ‘curse of 10 million’ https://t.co/0KcyjYQp0E pic.twitter.com/5RhuB8yM0q

— Fortune (@FortuneMagazine) March 1, 2016

In the business world, companies are always looking for growth. What is the fastest-growing company? What is the largest corporation?

In the automotive world, however, bigger is not always better.

In the industry, there is a dreaded "curse of 10 million." When GM and Volkswagen hit 10 million sales in 2013 and 2014 respectively, it wasn't long before both were shaken by scandals and large settlements.

Toyota has enjoyed more sales

We know our Redding, CA area customers feel safer inside the Toyota Land Cruiser -- and for good reason. This full-size SUV has all the markings of a protective family man, looking out for its passengers at every turn, at every stop and in every way possible.

The 2016 Land Rover modernizes its philosophy of family-friendliness with a fresh list of advanced safety features. The upcoming model will offer such high-tech amenities as frontal-collision avoidance and mitigation, pedestrian protection, lane-departure alert, dynamic radar cruise control and a new blind spot monitor and