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There have been a lot of amazing reveals over the last few weeks because of the now-ended 2016 New York Auto Show but the one that really sticks out to us was the debut of the 2017 Toyota 86. If this model looks familiar to you, there's a good reason for that: it is, in fact, the Scion FR-S rebranded for Toyota! Since the Scion brand is now discontinued, they're continuing the model with Toyota and it offers increased horsepower, a different rear differential, and new engine mapping, all to offer a more thrilling ride. See it for…

Throughout the years, the Toyota Prius has proven to be a practical and efficient car for drivers throughout the Redding, OR like you.

However, the iconic hybrid has never been the type of car to make drivers stop and say "wow!" Well, that's all about to change with the recent arrival of the all-new 2016 Toyota Prius!

Just in case you didn't know, there's a new iteration of the compact crossover SUV at our dealership and we couldn't be more excited to tell you all about it! It's the 2016 Toyota RAV4 and it's improved inside and out. The experts at Autotrader certainly agree and have a lot of great things to report about it, including the new hybrid version. With an updated style, tons of interior space, and efficiency you'll want to write home about, this could be the crossover you've always dreamed of. See more in the video…

The Toyota RAV4 has been loved for generations as an excellent compact SUV, with character traits including excellent flexibility for cargo and passengers and fuel economy not often found in the small SUV segment.

For 2016, Toyota has unveiled the 2016 RAV4 Hybrid model, bringing the cost of ownership even lower in the form of staggering fuel economy ratings of 33mpg combined.

When you're in need of some serious power, something to make short work of any job that comes your way, then you're looking for a full-size truck. And, if you ask us, there's none better than the 2015 Toyota Tundra! On top of having a handsome appearance and plenty of space in the comfortable interior, it boasts the monstrous power of a 5.7-liter V8 engine. It's also able to tow up to 10,000 pounds and, for some trims, even more! You'll be able to bring along anything you need without breaking a sweat…

One look at the 2015 Toyota RAV4 is all it takes to see that it's something truly amazing. With a smooth and quiet ride, plenty of cargo space, and comfortable seating no matter where you choose to sit, you'll be feeling great all ride long. Add on a powerful engine and some modern technology like the 6.1-inch touchscreen infotainment system, and you'll be ready for anything that comes your way during your daily drives. Take a look below and see what the experts at Autotrader have to say about it:

As a seasoned car-buyer, you're well aware that the iconic Toyota Prius delivers world beating fuel efficiency to its drivers!

But, did you know that the hybrid is actually available in four different models? Whether you're seeking versatility or improved efficiency, there's a Prius model for every driver throughout the Redding, CA area!

Are you the type of person who has to double, no, triple check that you locked your car door, that you turned off the lights, the air conditioning, the stereo system, etc.? Do you sit at your desk at work and wonder whether or not you left your windows down, even though it's the middle winter and why would your windows have been down in the first place?

Well, first off, you need to…

Trucks used to specialize. Their duty was to haul heavy loads and push through rugged terrains. Inspired now by modern technologies and convenience, trucks are universally built; they are equip for a wide array of drivers. It's no longer just about lumber hauls at the construction site but handling rough terrains without refinement sacrifice.

For example, the 2015 Toyota Tacoma has a powerful engine and items like Blistein shocks and high and low gear…

Wired charging will soon go the way of VHS tapes, audio cassettes and stopping at toll booths. That's why the Lithia Toyota of Redding team is fired up for the 2015 Toyota Camry, which features Qi Wireless Charging Technology, meaning you'll never need a phone charger for your car again. If your current vehicle is in need of parts and service, or you just want to explore our constantly evolving inventory of new…