When looking back at the progress made with the development of hybrid vehicles, we often think of the Toyota Prius, a model that has been pleasing drivers in the greater Redding, CA area for about 10 years now. With milestones like this one, it's no wonder Toyota was able to come out on top for the third year in a row on the Best Global Green Brands report generated by Interbrands.
The report has determined that once again, Toyota has demonstrated the most dedicated efforts towards environmental practices and has generated the most positive consumer perceptions as a result. These are the two main areas that are analyzed to narrow down the companies from the initial 100 to the top 50.
What makes Toyota such a strong leader in the hybrid segment? For starters, the automaker was able to sell an impressive 2.9 million Prius models globally in 2012 further proving that the Toyota fan base is continuing to grow at a rapid pace. With models like the Prius c and Prius v available, it's easy to see why.
Another factor that keeps Toyota ahead of the game is the tremendous progress that is being made at its Toyota Ecoful Town in Toyota City, Japan. It's essentially a low carbon society that is diving deeper into electric mobility and other eco-friendly modes of transportation.
While the top three companies on the green report were all automotive brands, Toyota proved once again that it is not an automaker to be reckoned with when it comes to green initiatives. To learn more about the efficient new Toyota offerings available to you, simply visit our Lithia Toyota of Redding dealership today! We'd be happy to answer questions or schedule a test drives with the model that catches your eye.
